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BUSINESS, MARKETING & FINANCE
Pre-Bachelor's Diploma in Business Administration
Pre-MBA: Advanced Diploma in Business Administration
Heriot-Watt University Bachelor's Degree in Business Administration (BBA)
Heriot-Watt University Bachelor's Degree in Business & Finance (BA)
Heriot-Watt University Master's Degree in Business Administration (MBA)
Heriot-Watt University Master's Degree in Marketing (MSc)
Heriot-Watt University Master's Degree in Financial Management (MSc)
COMPUTER SCIENCE
BCS Diploma in I.T.
University of Greenwich BSc (Hons) in Computing (Final Year)
HOTEL MANAGEMENT
CTH Advanced Diploma in Hotel Management
Bournemouth University Bachelor's Degree in International Hospitality & Tourism Management
TRAVEL & TOURISM
CTH Advanced Diploma in Tourism Management
Bournemouth University Bachelor's Degree in International Hospitality & Tourism Management
FASHION
Foundation Diploma in Fashion Design
VIRGIN ATLANTIC FARES & TICKETING
Virgin Atlantic Level 1
Virgin Atlantic Level 2
Galileo Computerised Reservation System
EXECUTIVE COURSES

BUSINESS, MARKETING & FINANCE

Entry Point Selector

Association of Business Executives

Heriot-Watt University

Summer Business Short Courses

 

management, marketing & finance

Welcome to our Summer Business Courses 2010

Study our exciting business programme this summer in the dynamic capital city of London, also available at our Oxford partner centre.

Both 4 and 8 week courses provide a familiarity with the world of Business Studies and the way business is structured and conducted in the UK. The programme can be studied on its own or as preparation for one of our Business, Finance or Marketing Bachelor's and Master's programmes at West London College.

Subjects taught are as follows:

Part one - from 5 July to 30 July 2010

Week

Business

Marketing

Enterprise

Business Law

Projects/Excursions

1

Human Resources

The Marketing Environment

Types of Business

Introduction to the European Business Process

Business Excursion (commercial law)

2

Culture & the Organisation

Segmentation, Targeting & Positioning

Business Structures

Comparative Legal Structures in European Business

Live Case Study

3

Business Communication

Branding

Principles of Entrepreneurship

Contract Law: The Legal Nature of Transitions

Business Excursion (retail or banking)

4

Motivation

Marketing Planning

Business Start Up

Contract Law: Legal Obligations

Live Case Study



Part two - from 2 August to 27 August 2010

Week

Business

Marketing

Enterprise

Business Law

Projects/Excursions

5

Managing Change

The Marketing Communications Mix 1

Creating a Business Plan

Legal Aspects of Business Start Up

Business Excursion (service marketing)

6

Operations Management

The Marketing Communications Mix 2

Successful Entrepreneurs

The Legal Reporting Requirments of SMEs

Live Case Study

7

Busines & the Internet

Marketing Channels & Logistics of Distribution

Going Public

Business Interface with Legal Profession

Business Excursion (event TBC)

8

International Business

The Future

Stock Exchange Operations

Contemporary Legal Issues

Live Case Study

4-week and 8-week programmes run from 9am to 12 noon each day. 8 week students study both parts one and two, and 4 week students study either part one or part two.


Entry requirements

A good intermediate English level.

Students should also have completed at least high school level although most students are currently studying at university or working full time.


Qualifications

4 weeks: BSC Certificate in Business Studies

8 weeks: BSC Higher Certificate in Business Studies

The grading of the certificate will depend on attendance (which should be above 85%), assignments and class participation. All classes are compulsory.

  View Certificate


English language options

Afternoon English language classes are an excellent way to improve and practise your English during the Business programme. Choose from either 5 or 10 lessons per week.


Business Excursions

As part of the programme all students must participate in our fun and informative business trips which may include visits such as the BMW-Mini manufacturing plant, the Law Courts, a major Retailer, a high-street Bank etc. There is normally 1 excursion every 2 weeks.


 

Fees

4 week Certificate in Business options

£990

Certificate only

£1,200

Certificate + 5 lessons of English per week

£1,300

Certificate + 10 lessons of English per week

8 week Higher Certificate in Business options

£1,590

Certificate only

£1,900

Certificate + 5 lessons of English per week

£2,200

Certificate + 10 lessons of English per week

You can also view the fees for all our courses.


Accommodation Options

We offer a range of accommodation options from low budget to superior ensuite student residence and friendly homestay accommodation. Please email us for further information.


How to Apply

If you've decided this is the course for you, please download our Application Form mark it Certificate in Business or Higher Certificate in Business and send it to us either via fax, email or post. We will send you a reply within 24 hours.


Need More Information?

Please email us and put the words ‘Summer Certificate in business ’ in the section marked 'Your Query'. We would be only too happy to provide you with more information.

 

A member of the British Study Centres group of colleges, a non profit making company limited by guarantee. Registered office: Parliament House, 35 North Row, Mayfair, London W1K 6DB. Registration No: 2749354. As well as WLC, British Study Centres group consists of 3 English schools: BSC London, BSC Oxford and BSC Brighton as well as another vocational college - Hove College, Brighton